Direct selling company LIMU, founded in 2004, is a health and wellness company that produces and sells dietary supplements made from marine plants and other natural ingredients. The company's flagship product is called LIMU Original, a drink mix made from a seaweed extract called Fucoidan that claims to provide various health benefits such as improved energy and immune function. The company also produces other products including energy drinks and weight loss supplements.
LIMU makes money through their direct selling business model, which involves independent distributors selling the company's products directly to consumers. These distributors are able to earn commissions based on their sales and the sales of those they recruit into the business. This allows for a network marketing structure where distributors can grow their own businesses by building teams of other distributors and earn residual income from their sales.
LIMU has also adopted an e-commerce model, allowing customers to purchase their products online through the company's website. Additionally, the company offers various promotional and incentive programs for their distributors, such as car bonuses and travel incentives. LIMU operates in several international markets, including the United States, Canada, Australia, and the United Kingdom, providing opportunities for distributors to expand their businesses globally. Overall, LIMU's business model allows for both individual financial success for their distributors and the opportunity for the company to continue to grow and expand their product offerings worldwide.
Gen Y, also commonly known as Millennials, are the generation born between 1981 and 1996. This generation is the first to grow up with technology and the Internet, shaping the way they communicate and consume media. Gen Y is also known for valuing authenticity, social responsibility, and experience over material possessions.
To effectively market to Gen Y, it is important to understand their values and preferences. Gen Y appreciates authenticity and transparency in advertising and brand messaging. They also value social responsibility and expect brands to take a stand on social and environmental issues. Brands that align with their values and offer experiences rather than just products are more likely to capture their attention.
Another key aspect of marketing to Gen Y is a strong digital presence. This generation is constantly connected, always online, and looking for information and entertainment through their smartphones and social media. Brands need to have a strong digital presence and create engaging content to capture their attention in a crowded digital landscape. Additionally, Gen Y responds well to personalized and interactive marketing campaigns, using data and technology to provide unique experiences for consumers.
Partner.Co brings together ARIIX, LIMU, Morinda and Zennoa to create an infrastructure that celebrates the diverse backgrounds of each original company.
Partner.Co announced its official launch with a global kickoff event on February 11 and many more worldwide launch celebrations in 2023. The new entity combines time-trusted brands and people from multiple companies — ARIIX, LIMU, Morinda and Zennoa, into a cohesive partnership that celebrates their diverse backgrounds while providing enhanced support and services for its Brand Partners.
This union allows success-fueled entrepreneurs and wellness enthusiasts from all backgrounds and unique expertise to partner in health and happiness.
Emerging as a platform of multiple brands and product categories, including home care, beauty, nutrition, health and wellness, weight management, sports performance and more, Partner.Co is open for business in over 50 countries with a license to operate in China plus a growing presence in the
Leading the company is Chief Executive Officer Darren Zobrist and Chief Brand Partner Officer John Wadsworth.
Zobrist spent several years on Wall Street before striking out on his own to start the Anova Food Group, which he grew through word-of-mouth marketing to become an international cooperative of tens of thousands of fishermen in 13 countries and the largest distributor of sushi-quality tuna in the United States.
“We’re at a very exciting time for this company. With so many years of experience shared amongst the companies and their dedicated Brand Partners, this is the perfect opportunity to increase a combined foothold in the health and wellness sector,”
Zobrist said.
“My passion has always been running high-growth companies that lift and build others, and Partner.Co is the perfect example of that.”
Wadsworth has 25 years of experience working with Tahitian Noni®, through which he built sales teams and cultivated leadership systems in over 30 countries from scratch. He has used his time in the industry to focus on what leaders in the field need and how he can help them grow their businesses.
“The most certain way to succeed is to spend lots of time with successful people who are consistently driven and innately goal oriented. At Partner.Co, you’ll find that every Brand Partner and every corporate team member lock arms and support each other because we all know that we are better together,”
Wadsworth said.
About Partner.Co
Partner.Co brings together success-fueled entrepreneurs and wellness enthusiasts from all backgrounds and unique expertise to partner in sharing products unmatched in quality and potency and an industry-disruptive compensation plan with the world. Partner.Co uses a 360-degree approach in supporting a worldwide network of Brand Partners intent on creating happier, healthier lives. More information can be found at Partner.Co.